The Glenlivet Nights of Passage

The Ask

We were tasked with elevating the brand’s national initiatives to drive acquisition and fuel loyalty.

The Solve

Boost updated the spirit brand activation, creating a Gentleman’s Library immersing guests deep into the brand heritage with exclusive product tastings. To gain new loyalists, we created the Dram + Discover — a curated partnership series pairing like-minded brands together which served as the primary content for The Glenlivet digital magazine.

Boost is an experiential agency that creates lasting consumer connections for tech, entertainment, spirits and lifestyle brands.

Los Angeles, California | 213.443.8821

Live Events Marketing   |   Experiential Marketing Case Studies   |   Blog   |   About   |   Let’s Talk